The campaign was inaugurated during a grand ceremony at the bank’s headquarters, attended by top executives of the Bank.
CEO of Our Bank’s Obbo Teferi Mekonnin, highlighted the significance of the campaign in introducing beneficial financial options to customers from diverse segments of society. He urged all bank employees to unite, support each other, and work diligently to ensure the success of the movement.
The marketing campaign, scheduled to take place across all branches of the bank over the next four months, aims to enhance connectivity between the bank and its customers through various programs and initiatives.
